Bum Marketing In A Nutshell

Numerous internet entrepreneurs and enterprising webmasters know the worth of article marketing. 

Think of it this way: once an article is forwarded to an article listing, it can chosen up by many online and offline publications.  And since such writing piece cannot be re-distribute without including the associated resource box, you'd be able to expose your URL to a lot of individuals.

But here's the idea: article marketing is a commitment.  You will need to compose and submit at least 4 pieces of writing per week just to be competitive.

But what if you don't have the time to  write and present compositions that often?

Is there a simpler technique to carry out things?

You're fortunate!  There is really a comparatively fresh means that promises to put your website in the number one page of SERPs just by tendering one composition - indeed, just ONE article - to one, two or three article listings.

This strategy is called Bum Marketing, and it was thought by a new online marketer named Travis Sago.  When it was formerloriginally published by the closing stages of 2006, it made quite an impression in the arena of eCommerce, and for best grounds at that.

So what is Bum Marketing and how, exactly, does it operate?

Bum Marketing begins with the selection of the right keywords.  Nothing innovative you might think?  Consider once more.  We're not just searching for any keywords.  We're hunting  for an expression that persons  really use to hunt for figures online, where such saying controls a good number of explorations but is supplied by just a few websites.

For instance, you have chosen the subject "dog training."  The topic commands thousands upon thousands of searches per day.  On the other hand, the precise keywords of "dog training" takes numerous web pages in the search engines.

The issue is very general.  If you utilize the keywords as they are, you won't be able to get a lot of visitors for your site. 

The solution?  You have to narrow it down.

"How to teach your dog to get the broadsheet," the exact key phrase, fetches a mere 300,000 web sites.  This fact is simple to command!

The next thing you have to do is to compose a piece of writing that will encompass the key line above.  The key line should come up at least thrice for every 100 words of text.  A 250 to 1,000 word article will be enough.