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Friday, December 05, 2008

The 3 Essential Components Of Google AdSense Success

A large number of people are trying their luck with the online marketing bandwagon as time goes by.  one of the [primary for such an avalanche in numbers is AdSense, Google's absolutely profitable pay per click (PPC) program that empowers operators from all over the world to display contextually relevant advertisements on their content pages, and get paid every time a browser clicks on a displayed advertisement.

These days, people who previously swore against using the internet have started to publish niche websites that garner ads which are amazingly relevant to their content.  Because of this, visitors are expected to click on these ads, and the webmasters can start [earning from the same.

Bear in mind though, not operators]] is triumphant with PPC programs like Google AdSense.

Many website [owners fail to fulfill the 3 critical components of Google AdSense success.  What are these components?

1.    Cost per click (CPC).  With AdSense being a pay per click setup, your earnings would naturally depend on how much is the cost of every click.  The ability to target keywords that go for high costs from this PPC program would most definitely allow you to earn more from this business model.  You can garner 100 clicks every 24 hours, just to illustrate, but if each ad merely pays a cent per click, you'd only earn $1 to show for the day.  However, if an ad is worth, for example $0.15 per click, we'll have an easy $15 per day, which isn't bad at all for one website.  Now, just think, if an ad pays a dollar or two per click.  You would've hit the jackpot, right?  Determining CPC isn't really simple.  The best method is to create an account over at google.com/adwords.  Analyze the bids for specific] keywords that come to mind.  Such will give you an idea how much a click of their ads is worth.

2.    Traffic.  Traffic is the life of any online enterprise, AdSense-enrolled websites included.  You have to generate visitors - lots and lots of traffic - for great chances to get some clicks - a monstrous amount of clicks.  You can avail of internet marketing methods for this, of course.

3.    Click through rate (CTR).  The CTR pertains to the percentage of people who really click on the ads that appear on your web pages.  You want to aim for a high CTR to profit with AdSense.  A high CTR can be achieved by attracting the right ads per web page - which can be accomplished with focused content and correct keyword usage - and the right placement of the ads on the layout of each web page.

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